This project involved a comprehensive visual refresh for ThreadBeast, focusing on both on-figure and still life photography. I updated the brand’s lighting approach to create a cleaner, more dynamic look that better highlights texture, fit, and product detail. My styling direction was refined to align with ThreadBeast’s evolving brand identity, ensuring a cohesive and elevated presentation across all visual assets.

The shoot delivered high-quality, versatile content designed for use across ThreadBeast’s website, social media platforms, and broader marketing campaigns. From bold still life compositions that highlight product features to lifestyle-driven on-model shots that emphasize wearability and brand attitude, the final imagery supports ThreadBeast’s growth with a modern, polished visual toolkit.